Framed around Fossil Firsts Campaign, selected Influencer guests were put at the heart of the firsts experiences, resulting in an immersive rewarding and unforgettable night at the Artistic Coffee Space of the city, Petra Roasting Co.
The first live (offline) performance from an online popstar Serra Arıturk wowed the crowd.
Complimented by culinary experiences of talented chefs of Petra, offering various recipes and vine pairings of course for the first time to taste.
Collaborated with World Barista Champion, to prepare Petra’s special mix blend of coffees roasted for the night. Inspiring to discover and share the environment, various social media touch points throughtout resulting in high engagement with the brand.